Luc - Dossis Digital

What Google Ads Really Costs for Tradies (Honest Breakdown)

29 June 202622 June 2026 by Luc

Google Ads costs for tradies explained in a digital marketing context.

Last updated: 22 June 2026 For most Australian tradies, Google Ads costs $500 to $2,000 a month in ad spend, plus a management fee if you use an agency. The bigger variable is your cost per click, which can be a few dollars for low-competition trades or $20 and up for emergency services in major … Read more

How Much Does SEO Cost for Tradies in Australia?

22 June 2026 by Luc

Trade SEO cost analysis for tradies in Australia.

Last updated: 22 June 2026 SEO for tradies in Australia typically costs between $500 and $3,500 a month. The price depends on how competitive your trade and area are, how many suburbs and services you target, and how much work the provider actually does each month. Most trade businesses running a full local campaign land … Read more

Is Airtasker Worth It for Tradies? The Real Numbers

22 June 2026 by Luc

Airtasker platform for tradies with honest numbers and reviews.

Last updated: 22 June 2026 Airtasker can be worth it for a tradie who’s just starting out and needs work this week. As your main source of leads, though, it’s an expensive way to grow. It charges a commission of roughly 15% of the job value, shares each lead with other tradies, and nudges you … Read more

Oneflare Is Shutting Down on 30 June 2026: Where Should Tradies Go Now?

22 June 2026 by Luc

Graphic announcing Oneflare shutdown and alternative options for tradies.

Last updated: 22 June 2026 Oneflare is shutting down on 30 June 2026, and it’s funnelling its tradies onto Airtasker. If you built your work on Oneflare, here’s the short version: don’t just slide across to the next platform. Use the moment to build leads you actually own, through your own website, local SEO and … Read more

How to Automate Your Marketing with AI

8 April 2026 by Luc

Bookkeeper reviewing financial records at a desk

How to Automate Your Marketing with AI: A Practical Guide for Small Businesses AI marketing automation lets small businesses handle lead follow-up, social content, email sequences, and review requests without adding staff. The businesses seeing the biggest results aren’t the most tech-savvy. They’re the ones who’ve automated 3 to 4 repetitive tasks and consistently execute … Read more

Google Ads vs SEO: Which Should Your Small Business Use?

12 August 20268 April 2026 by Luc

Builder tradie working on a construction site

Google Ads vs SEO: Which Should Your Small Business Use? For most small businesses, the honest answer is both. But the order matters, and getting it wrong wastes money. Google Ads delivers leads immediately but stops the moment you stop paying. SEO takes 3 to 6 months to gain traction, then compounds over time for … Read more

How to Rank on Google Maps: The Complete Local SEO Guide for Australian Small Businesses

12 August 20268 April 2026 by Luc

How to Rank on Google Maps: The Complete Guide for Australian Small Businesses Google Maps rankings depend on three core factors: relevance, distance, and prominence. Businesses appearing in the top 3 results (the local pack) capture 44% of all clicks, according to BrightLocal research. Get all three factors right, and you can outrank businesses with … Read more

How Much Does a Website Cost in Australia? (2026)

15 May 20268 April 2026 by Luc

Website cost comparison for Australian small businesses

A professional small business website in Australia costs $3,000â€“$8,000 upfront. This guide breaks down every price tier, monthly costs, DIY vs agency, and whether you can claim it on tax.

AI Tools for Small Business: What’s Actually Worth Using in 2026

8 April 2026 by Luc

Modern office workspace with laptop and coffee

AI Tools for Small Business: What’s Actually Worth Using in 2026 The best AI tools for small business right now are ChatGPT, Google Gemini, and Canva AI for daily content tasks; GoHighLevel and HubSpot for automated marketing workflows; and Zapier or Make.com for connecting your existing software. Most useful entry points are free or under … Read more